How to Attract More Visitors at a Trade Show

How to Attract More Visitors at a Trade Show

A trade show is one of the best ways of consumer interaction that is available today and is in fact, thriving in several countries. Thus, if you’re exhibiting, you already know just how important trade shows are. Here, the main goal is to not just showcase your company, or it’s products, but to also generate as many leads as possible. That will only happen when you put a strong focus on driving in tons of attendees, which is why the exhibition stall design plan is an integral part of every trade show strategy.

It is important that every exhibition company works on their strategies to attract more visitors and here’s how you can do that: 

  • A relaxing atmosphere for the visitors – Trade shows are full of glam and interactions, but all this can get pretty tiring after a while. Your visitors can consist of people who have been to tons of trade shows and know exactly what to expect, which is why they get tired of seeing the same old “sales-pitch”-themed booths. Instead, create a booth that is relaxing and gives off MAJOR comfy vibes that your visitors will definitely love. 
  • Go big or go home – Yes, budget is an important part of every trade show exhibit, but if your budget does permit, it’s wise to go big and completely impress the audience with larger-than-life concepts. Immersive, giant TV screens, innovative concepts such as a 20-foot long smartphone or teddy bear, giant portraits, etc. can be great ways to capture the visitor’s attention from miles away. 
  • Creating an exciting experience – As mentioned previously, the key to successfully getting more visitors is by providing an experience they will remember. That is how you can pull them in towards your booth in the first place. You can try things such as allowing visitors to try out your products, experiencing them, or providing AR or VR experiences to see how your products work.

Leave a Comment

Your email address will not be published. Required fields are marked *

Design stand, Exhibition stand, Exhibition stall design, Exhibition stand builders, Exhibition stall, Portable trade show displays, Event booth design, Exhibition stand design and build, Trade show stand, Stand builders, Stand contractor, Modular stand design, Modular exhibition stand design, Stall booth design, Exhibition stand booth, Portable event booth, Expo stands for, Design stand, Modular exhibition stand design

Exhibition construction companies

About Us

SOL India is a large format exhibition stand design and build agency. We are experts in custom built exhibition stands, portable displays for promotions and activations as well as modular display stands for conventions and conferences. From building complex trade shows stands to customising small display kits, we can serve you anywhere in Europe.

Contact Us

SOL Brand Solutions Pvt. Ltd.
Cell: 022-22074757

Address:
47, Dr. Simon Fernandes Marg,
Marine Lines, Mumbai: 400002, India

Exhibit Rentals Inc 2019. All Rights Reserved
GET A QUOTE
close slider