Why Do These 5 Exhibition Stand Design Ideas Work?

When it comes to creating a show-stopping  stand design, you want to make sure that everybody is looking at you.

Although you shouldn’t skimp on your exhibit, creating a show-stopping  stand design doesn’t have to be expensive; all you have to do is think outside the box. Here, we look at 6 brilliant exhibition stand concept concepts based on real-life examples and why they performed so well.

  1. Construction of a small expo stand design

This 18SQM E.C Carpets stand concept is a great example of a compact exhibition stand that is well-designed to maximize the available space. The carpeted floor-to-ceiling effect makes the room seem larger, and the contrasting white matches the strength of color so you don’t get a headache. The freestanding pillars provide samples while allowing visitors to walk around them, which would be impossible with a fixed cupboard or storage room.

  • Why does it work?

When it comes to your exhibition stand style, small doesn’t have to mean boring. Also with a shell system, making good use of the limited space improves the visitor experience. You can also add height (but consult with the show organizer first) or use both sides of the stand walls to build more surface to tell your story in several small stand spaces. For ideas on how to sell big ideas from a small stand space, look to retail stands inside a store, such as beauty or technology brands.

  1. Exhibitor stand configuration that is realistic

Why not build the exact space where your goods could be used if you want someone to really get a feel for them? This virtual office environment was created by luxury office equipment brand Arper at Salone del Mobile 2017.

  • Why does it work?

The creation of perfect goods necessitates both craftsmanship and sensitivity. So, rather than displaying a video or handing out a brochure, creating an exhibition stand where visitors can really feel certain items as they would in a real-life setting is much more effective.

Why not build a “pop up” experience that looks and feels like a living room, kitchen, school, or workplace – whatever atmosphere is most appropriate for showcasing your goods and convincing people that they’re worth the money?

  1. Exhibitor stand designs that have been hired

Some exhibition design companies, such as Skyline Whitespace, allow you to rent an exhibition stand, which is the most flexible choice because you don’t have to buy it!

  • Why does it work?

This is a great option for first-time exhibitors or those looking to save money, and it looks great in a store or shop environment. These exhibition stand designs are typically smaller and less customizable than normal, but they will suffice if you want to get a feel for and use a tried-and-true exhibition stand design.

  1. Two-dimensional and three-dimensional components

This exhibition stand concept by 4D is beautiful, but it also has a lot of 2D and 3D elements that make it feel more like a luxury shop or a day out. To add to the ambience, there are Persian tea counters, water features, and seating, as well as private meeting rooms.

  • Why does it work?

While graphic banners, wide screens, and signs are essential for communicating who you are and what you do, more concrete elements are also needed. By incorporating furniture and accessories, you can create a more immersive atmosphere, one that is more like a physical location to visit and appreciate rather than a giant advertisement billboard. Make your booth as inviting as possible by providing comfortable seating, appealing displays, and brochure shelves. With a mix of elements in your stand design, include a prominent counter to be staffed by staff to make your visitors feel welcomed and assist them in escaping the show.

    5.A proposal for an immersive exhibition stand


Instead of a traditional retrospective to commemorate a decade in business, design firm Snarkitecture created a “fun house” show that included a kidney-shaped ball pit and a model house.

  • Why does it work?

 This immersive design encourages visitors to stay longer at the booth, increasing dwell time and ensuring that the brand is remembered. Interactive elements such as ball pits or exhibits that can be explored or walked around help activate a variety of visitor senses, making the brand stand out from the crowd. Since interactive elements are also very “instagrammable,” your exhibition will not be static. It’ll go viral on social media and reach a far larger audience! Top tip: Use these guest exhibition ideas to make sure you keep your event attendees engaged throughout.

Final Thoughts

Don’t just show up with a few retractable banner stands at a exhibition; this is the ideal opportunity to show off your brand’s image. Even if money is tight, you can make a major statement with color, lighting, and a few standout pieces of décor that you might even be able to borrow from your own home! You can build the ideal  stand design concept to communicate with your audience and get people talking about your brand with a little imagination and preparation. As a proven and well-known name in this industry, SOL will assist you in building your best expo stand design for your futureexhibition.



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SOL Brand Solutions is a branding and stall design company that designs and builds large-format exhibition stands. We offer a wide selection of exhibition stands, including custom right exhibition stands, portable modular display stands for conventions and conferences, and promotions and activation kits. With offices in Asia, USA, and Europe, we can serve you anywhere in the world with a complex stall design to the activation and promotion display kits.

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SOL Brand Solutions Pvt. Ltd. Phone No: 022-46051520

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Marine Lines, Mumbai: 400002, India

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